PRJ_05

OBSCURA / WORK / CASE STUDY

2025

Atlas Mobility

Atlas Mobility

Atlas Mobility

Launch campaign for an electric scooter, from out-of-home to social cut-downs.

Launch campaign for an electric scooter, from out-of-home to social cut-downs.

Launch campaign for an electric scooter, from out-of-home to social cut-downs.

CLIENT

Atlas, Lisbon

DISCIPLINE

CAMPAIGN

YEAR

2025

FOCUS LOCKED · f/1.4

PRJ_05

CAMPAIGN

( THE STORY )

The brief

Atlas came to us with a clear product and a fuzzy story. We spent the first two weeks listening: to the founders, to customers and to the people who make the thing.

What we made

Launch campaign for an electric scooter, from out-of-home to social cut-downs. Every piece was designed as part of one system, so the team can keep building after we leave.

Outcome

The work launched on time and has held up since. The team now ships new assets in days instead of weeks, using templates we built with them.

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Fern & Forge

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